Mark Pincus is the founder and chairman of Zynga, a pioneer in social gaming known for titles like FarmVille and Words With Friends. He has played a major role in shaping the intersection of gaming, social networks, and mobile platforms. Pincus is also the co-founder of Reinvent Capital, an investment firm focused on disruptive technology companies. Throughout his career, he has invested in and advised numerous startups, including Facebook and Twitter in their early stages. His work emphasizes user engagement, scalable game mechanics, and the use of data analytics to drive growth. Pincus is regarded as a visionary in the evolution of social and mobile entertainment.